Industrial Lead Support
Structured lead generation for manufacturers that need qualified inquiries, not volume.
I work with operations, engineering, and procurement teams to build predictable, qualified inbound interest for complex industrial products and services – with a clear, documented process and conservative expectations.
Typical scope
Industrial components, custom equipment, contract manufacturing, and technical services.
Who I work with
Manufacturing owners, sales leaders, and commercial teams with clear capacity and technical capabilities.
Engagement model
Focused programs with documented targeting, messaging, and qualification criteria agreed in advance.
Built for manufacturers with long, complex sales cycles.
Typical work spans OEMs, contract manufacturers, and technical service providers across metalworking, plastics, industrial equipment, and engineered components.
Common challenges
- Inconsistent flow of qualified RFQs and inquiries, despite strong technical capabilities.
- Long, multi-step sales cycles where the real decision-makers are hard to reach and keep engaged.
- Niche buyer profiles across operations, engineering, procurement, and quality – each with different priorities.
- Existing outreach efforts that generate activity, but not enough opportunities that fit capacity and margin expectations.
How the work is structured
- Clarify ideal project profiles, part families, volumes, and margin ranges before any outreach begins.
- Map decision-makers across operations, engineering, and procurement with conservative, compliant messaging.
- Use a mix of email, professional networks, and curated partner lists aligned to your internal review process.
- Route only inquiries that match agreed qualification criteria, with clear context for technical and commercial teams.
A simple, three-step process built for internal alignment.
Each phase is documented so commercial, technical, and finance teams can review and adjust together.
- 1
Discovery & ICP definition
We document priority industries, part families, and processes, as well as capacity limits and commercial constraints. This becomes the reference point for all future decisions.
- 2
Outreach & qualification
Outreach is carried out using email, professional networks, and curated partner lists, with clear guardrails on who is contacted and how. Prospects are screened against agreed technical and commercial criteria.
- 3
Handoff & reporting
Qualified inquiries are shared with your team in a simple format that highlights project fit and next steps. Regular summaries provide visibility into activity, learnings, and adjustments.
A conservative, documented process you can review internally.
The approach is designed so that operations, engineering, sales, and compliance stakeholders can understand how leads are created and what is being communicated on your behalf.
Trusted process considerations
- Messaging drafted with awareness of common ISO, safety, and quality terminology used in manufacturing contexts.
- Safety-first positioning that respects plant access, on-site work, and maintenance constraints.
- Alignment with your existing policies for data handling, supplier onboarding, and NDAs where required.
Typical operating ranges
- Response time
- Most new inquiries are acknowledged within 1–2 business days.
- Reporting cadence
- Summary reporting aligned to your existing sales meetings and management rhythm.
- Engagement scope
- Designed for focused product lines or service offerings rather than broad, undefined campaigns.
Past project experience (available on request)
To protect confidentiality, specific client names and outcomes are shared only during direct conversations and after mutual interest is confirmed.
Visual placeholders only. Logos and named references are shared privately, where appropriate.
References and more detailed examples of past project experience are available upon request during the discussion process.
Ready to review options with your team?
Share a short overview of what you manufacture and how you sell today. You will receive a structured, conservative proposal to consider internally.
Share a brief overview of your manufacturing work.
The information below is used only to understand fit and prepare for a structured discussion. No commitments are made until both sides have reviewed scope, expectations, and next steps.
Typical reply times are 1–2 business days. If there is not a good fit, you will receive a clear explanation so you can close the loop internally.